So, we get started:
Pillar Page Development
Our SEO experts collaborated closely with the development team to design pillar pages catering to users and search engines. Next, we crafted killer landing page copies incorporating target keywords for each page, secondary keywords, FAQs, and comprehensive information to create “People-First Content.”
Content Creation with E.E.A.T. Focus
We initiated our strategy with thorough keyword research, focusing on creating a content hub comprising pillar and cluster pages covering all dentistry aspects. To enhance the credibility and trustworthiness of the content, we partnered with dentists with a strong online presence to review each piece before publication, aligning with Google’s E.E.A.T. (Expertise, Experience, Authoritativeness, and Trustworthiness) guidelines.
Next, we implemented a systematic internal linking strategy to improve site architecture and content discoverability.
Technical SEO Enhancements
At this stage, we optimized critical elements such as metadata, canonical tags, robots.txt, and XML sitemaps. Additionally, we addressed duplicate content issues to support the site’s technical framework, making it robust and SEO-friendly.
Link Building Campaigns
With a solid content foundation in place, we launched aggressive link-building campaigns, focusing on acquiring high-quality backlinks through PR efforts, guest posting, and niche edits.
We built over 150 links within 12 month period and VOILÀ.
Results
✅ Traffic Growth: Organic traffic increased from 0 to 10,000 visitors in just 12 months.
Google Search console Report
✅ Keyword Rankings: Achieved top 10 SERP positions for competitive keywords, including:
✔️ Best toothbrush for whitening
✔️ Best toothbrush to whiten teeth
✔️ Best charcoal teeth whitening powder
✔️ LED whitening toothbrush
✔️ Etc
✅ Increase in Domain Rating: Within 12 months, the website’s domain rating (DR) increased from 0 to 28, marking a huge growth. The acquisition of 120 high-quality, niche-relevant backlinks significantly boosted the website’s authority and credibility.
The Bottom Line
Our comprehensive SEO strategy multiplied NatruSmile’s traffic and set a solid foundation for sustained growth. We continue to aim for a tenfold increase in traffic and sales, pushing to cement NatruSmile’s position as a leader in the online teeth whitening market.
Inspired by our results? Imagine what we could achieve for your business. Contact us today to discuss a personalized SEO strategy that uplevels your business to new heights.
